Meet Lisa Love, owner of LoveWrapz Boutique. Lisa Love is a New Orleans native currently residing in Dallas, Texas. Through her love of head wraps, and passion for entrepreneurship, LoveWrapz was born. With over ten years of experience in Retail Management, and Customer Service, Lisa is well versed in Marketing, Branding, and all the tools needed to produce a successful brand. After years of hard work, delivering results in the corporate sector, making the rich richer, Lisa felt it was time to utilize her talents to make her own dreams a reality, by starting her own business venture.
In March 2018, she had an idea to start an online retail store, selling handmade products created with love, to showcase on a worldwide platform. Filled with excitement, as she prepared to launch her online store, Lisa encountered a layoff from her corporate job. Disguised as a setback, this would be the turning point that would fuel Lisa’s entrepreneurial appetite.
LoveWrapz Boutique officially launched with a full online store in October 2018. LoveWrapz is an expression and a movement. LoveWrapz is more than just a “head wrap”. LoveWrapz embodies love, pride and unity in the African American community. LoveWrapz is an experience, and no matter your reason for wanting to wrap, we have a variety of wraps for every man and woman no matter race, class or ethnicity.
In addition to our online shop, we offer head wrap photoshoot packages; on set styling for movies, commercials, or videos shoots; tutorials, vendor partnering, and we welcome all interview request.
The home of the tignon law.
In 1786 Women of African descent wore tignon also known as headdress and head wraps.
To correct this, the Spanish Governor of Louisiana, Esteban Rodríguez Miró, passed laws to force black women to wear a tignon headscarf.
The laws required women of African descent, slaves, and free people of color to cover their hair and heads with a knitted head wrap and refrain from excessive attention. Our research suggests that the women of color would often dress their hair with colorful jewelry and beads demonstrating an exotic appearance which attracted the attention of non-African descent men
The law was passed because of the looming threat to the social status of a white women and the attention that was shown to women of African descent.
To maintain the class distinction, the Governor decreed that women of African descent, slaves, and free women of color should cover their hair and heads with a knitted head wrap and refrain from excessive attention.
However, women of African descent got creative with the law. They decorated the tignon with jewels and ribbon.
Eventually, these headwraps became a fashion statement proving that racism, sexism, or hate cannot suppress natural beauty.
When I started my journey with headwraps, I found inspiration in the history of the headwrap and a redefined statement that spoke to how beautiful and Innovative black women are .